
- Client
- VELORA Skincare — fictional brand
- Sector
- Beauty & Wellness
- Location
- Damascus International Fairgrounds (concept siting)
- Year
- 2026
- Area
- 24 m²
- Status
- Concept design
ScopeConcept Design3D VisualizationTechnical Drawings
The Challenge
Create a calm skincare destination inside a busy exhibition hall: a compact 6 m by 4 m pavilion that presents product ranges clearly, supports short consultations, and can be recognized from across the aisle.
Design Concept
A soft architectural ritual for beauty retail: blush-toned arches layer from the aisle into the consultation area, while a suspended circular sign gives the brand visibility without making the stand feel heavy.
Execution
The pavilion is organized around a central product plinth, flanked by wall-mounted shelves for skincare and body care collections. Painted MDF arch modules, warm integrated lighting, seating, and planted edges create a retail environment that feels polished but buildable.
Materials & Finishes
- Blush painted MDF arch structures
- Suspended circular fabric fascia
- Integrated shelf and plinth lighting
- Raised platform with neutral carpet finish
alaqexhibitions@gmail.com · +963 967 117 671 · Damascus, Syria